1.2 Cross-Border Touristic Product:

The main project objective is creation and initial development of a brand new tourist product entitled “The Carpet Tale”.

Planned activities:

1. Drafting of a detailed programme for the development of “The Carpet Tale”, including a marketing plan;
2. Establishment of two traditional Workshops featuring real local craftsmen showcasing the art of carpet-making;
3. Exchange of visits of artisans between the Serbian and Bulgarian partners;
4. Campaign targeting tourism stakeholders.

Expected results:

The project deliverable will be a viable touristic product, achieved as a result of:

1. An elaborated detailed programme for the development of “The Carpet Tale”, including a marketing plan;
2. Established two traditional Workshops featuring real local craftsmen showcasing the art of carpet-making;
3. Conducted exchange of visits of artisans between the Serbian and Bulgarian partners;
4. Conducted campaign targeting tourism stakeholders.

The target groups include the touristic and services businesses operating in the target regions: mainly SMEs, in particular microenterprises (family hotels, guesthouses, restaurants, craft workshops, local souvenir sellers), travel agencies. The direct beneficiaries are the two partnering Museums. Final beneficiaries are the proactive and forward-thinking Museum visitors, both locals and tourists. Particular attention shall be paid to the opportunity to attract families with children from Bulgaria and Serbia as well as other EU member states.

TV reportages:

https://www.facebook.com/muzej.ponisavljapirot/videos/416819609619669

FB pages: https://www.facebook.com/muzej.ponisavljapirot

https://www.facebook.com/The-Carpet-Tale-101233088705062

https://www.facebook.com/historicalmuseumchiprovtsi/

Videos:

https://www.facebook.com/101233088705062/videos/1495925397421276

https://www.facebook.com/watch/?v=190779326281024

https://www.youtube.com/watch?v=CdH3IE0uv80&fbclid=IwAR2QFZ7mIsUkuNh9E5nGCsalmWr_sNTQbjVUufPkPRTHsbNLU4bJCpdFeYg

https://www.youtube.com/watch?v=5DiXv8cFPto EN versión

https://www.youtube.com/watch?v=UXxDG8SSezE RS version

https://www.youtube.com/watch?v=t3tg7LxhFlE BG version

Website: https://carpettale.eu/

Brochure: https://carpettale.eu/doc/Print_brochure_EU_project_Bg.pdf

Other materials: https://ibsedu.bg/bg/page/203-obyavi

Publications:

http://balkanec.bg/uspeshen-start-na-proekt-prikazkata-na-kilima-na-mezhdunarodno-visshe-biznes-uchilishte-47495.html

https://botevgrad.com/news/79282/Uspeshen-start-na-proekt-Prikazkata-na-kilima-na-Mejdunarodno-visshe-biznes-uchilishte/

https://www.facebook.com/chiprovcibiblioteka/posts/3102120989836215

https://www.pirotskevesti.rs/prica-o-cilimu-medunarodni-projekat-muzeja-ponisavlja-koji-ce-povezati-dva-cilimgrada-pirot-i-ciprovce/

http://muzejpirot.com/uspesan-start-prekogranicnog-projekta-prica-o-cilimu-muzeja-ponisavlja/

http://muzejpirot.com/u-muzeju-ponisavlja-u-toku-je-online-obuka-u-okviru-medugranicnog-ipa-projekta-the-carpet-tale/?fbclid=IwAR09UTHKXd50ITn02JzV7v932jvc4iWXtffmBHGeKv6AK4m82qluOuircMg

https://beta.rs/vesti/drustvo-vesti-srbija/143959-pirotski-muzej-realizuje-projekat-prekogranicne-saradnje-prica-o-cilimu?fbclid=IwAR3723aA0vK3rw7V2MDkwf5TrTghHqICZzy3CnVX2ZDzMpeLltb64s4iNGE

http://muzejpirot.com/tkanje-pirotskog-cilima-u-stalnoj-postavci-muzeja-ponisavlja/?fbclid=IwAR2qsbdnHVa_V5jZvrY9CELTRm2LoBd4Omu6cOlY8J4UzXdD9ithN40_E4c

https://ibsedu.bg/bg/article/482-ministar-baltova-otseni-rezultatite-po-proekta-prikazkata-na-kilima?fbclid=IwAR2NFWAGi3MUPW1Gc6HD3m8D5ZRCDQxPkTxjx6kp_tl98AwGX38bz8YiWXc

http://balkanec.bg/start-na-kreativen-turizam-v-chiprovtsi-i-pirot-sled-priklyuchvane-na-proekta-prikazkata-na-kilima-52504.html?fbclid=IwAR0B0xEM-Wi1r6hwAOuyaGCBx6hlUzvWEW8OywwDIS-Mn62OXbjKyjdsW0k

Тhe project aims at enhancement of the capacity for sustainable tourism development of the border destination of Stara Planina. Specific objectives of the project are: effective mechanisms for sustainable tourism planning to ensure balanced strategic approach in the multi-stakeholder process of integrating tourism activities; appropriate levels of management and marketing capacity so as to match development with market trends; maximize the percentage ot total trip cost remaining within the local economy by strengthening the cross-border destination supply chain.

The project envisages: Resource inventory and stakeholder identification; Road map for adventure tourism development; Conference on responsible tourism development and adventure travel; Product development seminar; Event management and marketing seminar; Orienteering competition; Competition web-site and mobile application; Purchase of equipment; Adventure tourism catalogue; Film for adventure tourism in Stara Planina/Western Balkans.

The project will help improve the conditions for development of adventure tourism in the cross-border region of Stara Planina, strategic tools will facilitate dialogue between stakeholders and raise the management capacity of the destination. Main outputs are the analysis of resources and a roadmap for the development of adventure tourism, the international conference on sustainable and adventure tourism, the development of specific tourist product - orienteering competition, combining several types of adventure tourism, website and mobile application, as well as a catalogue and film advertising adventure tourism in the project area.

Project website: http://advision.one